Our Clinic

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An outstanding digital quality dentistry by a multiple award-winning clinic in Central London

Brief History – Since 2004

St James Beauty (Beauty) opened in 2004 on the site of Greens Foods a very successful Vegetarian Health Food Store for 23 years.
After change of use of the building permitted by the Westminster Council – dental clinic was added to the business in 2017

The name of the business changed to EGO Health and Beauty and EGO Dental clinic

EGO Dental Clinic 2023

We are based in St James’s Park, close to Victoria & Westminster, London SW1. It is still youthful and thriving, but the minds behind the dental clinic are utterly qualified, and colossally experienced.

EGO Dental Clinic provides a wide range of dental services and procedures for all patients dental health needs. By combining quality patient care with up-to-date technology, we are able to treat patients of all ages in a comfortable and relaxing setting.

“Our dedicated and experienced team wish to give an unparalleled level of care and provide you with the clinical excellence”

If you believe you are eligible and would like to be seen by one of our dentist at EGO, please call us on Phone: 020 7222 5902 WhatsApp: +44 7999 66 6699 or Email: [email protected]

Why the name EGO?

“Ego” is Latin for “I” or “self,” and it reflects our commitment to putting each patient’s individual needs and preferences at the center of our practice. At Ego Dental Clinic, our goal is to create an experience where you feel confident, cared for, and valued—it’s about empowering you to take pride in your own smile and well-being. We believe that dental care should be personal, so our focus is always on you and what you need to feel your best.

Our commitments to you!

  • We aim to provide safe and good quality dental care for all patients
  • We provide care that meets your needs and requests
  • We aim to make your treatment as comfortable and as pleasant as possible
  • We look after your general health and safety while you are receiving dental care
  • We follow current guidelines on infection control
  • We always examine all of our clients for mouth cancer and inform you if any findings
  • We take part in continuing professional development to keep our skills and knowledge up-to-date
  • We train all staff in practice-wide work systems and review training plans once a year
  • We welcome feedback and deal promptly with complaints
  • Every member of the practice is aware of the need to work safely under General Dental Council guidelines.
  • We treat each staff and patient with respect and dignity!
  • We practice Diversity, Equity and Inclusion every second of the day!

Our secret is PREVENTIVE DENTISTRY
– ” Dr. Charlie Attariani”

Mission

Our mission is to become a leader in small businesses providing dental treatments and beauty under one roof based on excellent customer services, professional excellence and competitive prices in central London area.

Vision

The company visions itself as an ever evolving fast developing business which is staying in touch and abreast with modern techniques and demands of general dentistry, cosmetic dentistry and beauty treatments in years to come with focus on continual professional development and progression.

Values

Our core value comprehend our operating philosophy, and code of conduct that guide us in our day to day activities and choices, and in our collaborations with others.

  • Integrity
  • Compassion
  • Innovation
  • Collaboration
  • Accountability
  • Excellence and Efficiency
  • Diversity, Equity and Inclusion

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